Episode 9

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Published on:

10th Nov 2023

Podcast search ranking secrets: what Apple Podcasts and Spotify don't want you to know!

Rise in podcast search: The Podmaster's SEO Strategies for Podcasting

We're going behind the scenes on one of the biggest mysteries in the podcasting world – cracking the podcasting SEO code.

I'm going to break down the jigsaw puzzle of podcast SEO, and debunk all the myths around it that the other gurus love to share.

I'll also be sharing how what you put out there determines how much of your audience is able to see it whether on Apple Podcasts or Spotify!

As well as all this SEO enlightenment goodness and truthful, actionable steps you can take to improve your podcast visibility, I'm answering a listener question regarding show titles.

If you want to get my tips and insights regularly delivered in your inbox, sign up for my updates at my website - podmastery.co

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Show artwork for The Podmaster: podcasting growth advice and insights for people and brands

About the Podcast

The Podmaster: podcasting growth advice and insights for people and brands
Guiding you towards podcasting mastery
I'm 'The Podmaster', here to help you with podcasting growth advice and insights, whether you're a brand or an individual who's looking to grow your podcast and attain 'podmastery'.

My name is Neal Veglio and I've been in the podcasting game since 2001, when I became the first person in the UK to upload audio of my then radio show online, and generate an audience.

This audience followed me throughout my radio career and engaged with my various other podcasts.

But it wasn't always easy.

And when I took a career break from radio for a few years in 2007, I had to learn how to build audience without the lift of an FM frequency.

I now help other podcasters to achieve their goals through my company Podknows Podcasting.

Each episode, I'll be offering you some insights into what I've done and what I've helped my clients do with our podcasts in the hope we can help YOU increase your podcast's chances of becoming more successful!

And ensuring you can avoid the dreaded 'podfade'!

About your host

Profile picture for Neal Veglio

Neal Veglio

As the UK's longest serving podcaster (having started in 2001 before it was even known as a 'thing') I've seen a lot of changes to the industry. Having launched more than 100 podcasts over the years, I help brands and entrepreneurs to get their marketing messaging out 'in the wild', but in a compelling, not boring way.