Episode 3

full
Published on:

5th Feb 2023

Podcast rankings - exposing the fraud!

Exposing the fraud around podcast rankings!

The podcast rankings you see being humble bragged about on social media are a LIE! I'm here to expose it.

I’ve been in the podcasting industry for 22 years this coming April and I've lost count of the number of times I’ve heard people talking about podcast rankings. While podcast rankings can be a great metric to measure your success, there’s a lot of misinformation out there about them. In this episode, I’m going to unmask the fraud of podcast rankings and tell you how to treat them.

What you'll hear in this episode all about podcast rankings:

  • What podcast rankings are (0m42s)
  • What determines podcast rankings? (1m50s)
  • The truth about podcast rankings and consultants claiming to be 'top 1%' (03m10s)
  • The benefits of getting good podcast rankings (04m20s)
  • The truth about podcast rankings and how they affect success (05m21s)
  • The actual listener numbers and where they place you in podcast rankings (07m40s)
  • Excluding everything below top 250 - their numbers will shock you (09m04s)
  • How to boost your podcast rankings (10m40s)
  • This week's 'quick tip' - speeding up production workflow (12m00s)
  • In conclusion - podcast rankings: useful or not? (13m20s)

Previous episode taking more of a deep dive into the ridiculousness of the Apple Podcasts 'chart' -> https://www.podmastery.co/2

Prefer to 'read' the episode on my 'Blogcast'? -> https://podknowspodcasting.co.uk/podcast-rankings-fraud/


The Podmaster is a Podknows Podcasting production.

Learn more about Podknows and how we help podcasters to reach their goals, by clicking here.


(c)2022-2023 Podknows Podcasting

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About the Podcast

The Podmaster: podcasting growth advice and insights for people and brands
Guiding you towards podcasting mastery
I'm 'The Podmaster', here to help you with podcasting growth advice and insights, whether you're a brand or an individual who's looking to grow your podcast and attain 'podmastery'.

My name is Neal Veglio and I've been in the podcasting game since 2001, when I became the first person in the UK to upload audio of my then radio show online, and generate an audience.

This audience followed me throughout my radio career and engaged with my various other podcasts.

But it wasn't always easy.

And when I took a career break from radio for a few years in 2007, I had to learn how to build audience without the lift of an FM frequency.

I now help other podcasters to achieve their goals through my company Podknows Podcasting.

Each episode, I'll be offering you some insights into what I've done and what I've helped my clients do with our podcasts in the hope we can help YOU increase your podcast's chances of becoming more successful!

And ensuring you can avoid the dreaded 'podfade'!

About your host

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Neal Veglio

As the UK's longest serving podcaster (having started in 2001 before it was even known as a 'thing') I've seen a lot of changes to the industry. Having launched more than 100 podcasts over the years, I help brands and entrepreneurs to get their marketing messaging out 'in the wild', but in a compelling, not boring way.